Calm the Chaos! How to Create A More Conducive Climate Amidst Long-term Stress
Let’s face it. It’s been a tough run and we’re all showing signs of wear. “Nearly 8 in 10 adults (78%) say the coronavirus pandemic is a...
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- Mar 24, 2021
- 9 min
Push Your Career to the Next Level with Top Advice from our Rockstar Panel
Women’s History Month is a global celebration of the achievements of women who’ve triumphed in the face of adversity. As part of this...
- Mar 8, 2021
- 3 min
What Every Woman Entrepreneur Should Know This International Women’s Day
March 8th is International Women's Day (IWD), an annual global celebration of the social, economic, cultural, and political achievements...
- Feb 12, 2021
- 2 min
Staff Favorites: Local Black-Owned Businesses to Support 365 Days a Year
From buying a bottle of delicious Black Girl Magic wine to a beautiful leather Telfar bag, there are a multitude of ways to support Black...
- Feb 11, 2021
- 2 min
Top Tips to Remember as We Venture Through 2021
2020 is finally over and it’s time to set course for a prolific and dynamic year ahead! Even with last year’s numerous challenges, I was...
- Nov 11, 2020
- 4 min
5 Ways to Help Prioritize Your Life When Everything is Equally Important
If there’s one thing I’ve learned over the last few months, it’s that not everything is equally important, either personally or...
- Aug 18, 2020
- 2 min
Top Ways the Pandemic Might Shift Beauty Trends Far into the Future
Relaxed beauty trends are a visible reflection of our current pandemic reality. Working from home has blurred personal and professional...
- Jun 16, 2020
- 2 min
Leading with Empathy and Honoring Quality During a Pandemic
EvolveMKD instilled the motto “Be Kind, Don’t Suck” as its doors opened five years ago, and still lives by those words today. As the team...
- Jun 10, 2020
- 3 min
How Analytics Can Help You Understand and Develop Benchmarks
We get the same great, but complex question repeatedly from our clients: “What are the benchmarks that we should measure ourselves...
- May 13, 2020
- 3 min
The Evolution of PR: Transforming a Press Release Strategy into a 360° Campaign
When I started in public relations 17+ years ago, press releases were paramount as a way to create a splash for clients. Let’s face it,...
- Mar 24, 2020
- 2 min
Creating Quality Content When You’re on a Budget
Creating quality content is more essential than ever for brands trying to build a strong online and digital presence. The content...
- Mar 24, 2020
- 2 min
How Investing in Your Team Pays Out During a Crisis
Many traditional public relations and social media agencies don’t invest in their employees. They have what I call a "burnout culture"...
- Mar 24, 2020
- 3 min
Storytelling in Times of Crisis: How to Reevaluate Your Business Value Proposition
When global panic occurs in the age of digitization, it is crucial for media and communications agencies to listen, learn and adapt to...
- Mar 24, 2020
- 2 min
Be Kind, Don’t Suck: How Being Personal About Your Business Can Help It Grow
People will tell you not to take the business of business personally. But as CEO of EvolveMKD, a fast-growing public relations and...
- Mar 23, 2020
- 3 min
Why Brands Needs to Focus on Gen Z Post COVID-19 Outbreak
Who is Generation Z and why has there been a huge shift in marketing focus towards this emerging group? Move over millennials; Generation...
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