EvolveMKD is a multi-talented team of seasoned public relations and marketing pros drawn together by our desire to work and think differently. We are armed with the talent to boost your brand and the tools to combat your greatest challenges. We are veterans in brand, consumer, and digital marketing and communications. And we are right there with you, as an extension of your team.

EvolveMKD was a 2019 PRWeek Awards Finalist for Outstanding Small Agency.

EvolveMKD is a group of serious, smart women and men ready to take on any challenge.

Meet with us and you’ll see that we’re the kind of people who share your vision.

CEO Megan Driscoll - EvolveMKD

CEO Megan Driscoll - EvolveMKD

Megan Driscoll


Megan Driscoll is a sought-after strategic media and communications professional with nearly 16 years of experience in healthcare, aesthetics and dermatology, and prestige beauty. Key to her success is Megan’s ability to always find a way. Megan finds potential in every opportunity for her clients through determination, relationships, agility, and sound strategy coupled with a creative spirit. Megan has cultivated relationships with physicians, consumers, key opinion leaders and tastemakers to gain her clients national level recognition. At the end of the day, Megan wants to surround herself with smart, passionate people who value integrity--people who are serious about their work, but don’t take themselves too seriously. This philosophy is at the heart of founding EvolveMKD. At EvolveMKD, Megan provides day-to-day client counsel, strategic direction and a savvy eye for what makes news and who can make the news happen.

Adeena Fried - EvolveMKD

Adeena Fried

Senior Vice President

Adeena Fried is an award-winning communications professional with over 15 years of experience in healthcare, aesthetics and plastic surgery. For Adeena aesthetics is the perfect combination of healthcare, science and beauty – always changing, always interesting, and always fun.

Katherine Greene - EvolveMKD

Katherine Greene

Vice President

Katherine (Katie) consistently keeps her finger on the pulse of industry trends to keep her clients fresh and relevant. Having worked on mass beauty brands, Katie knows the ins and outs of how to strategize and implement integrated 360 campaigns, and is most proud of her invaluable media relationships that have landed top-notch coverage for her clients.

Joanna Campbell - EvolveMKD

Joanna Campbell

Senior Digital Strategist, Ads + Analytics

Joanna Campbell is a magazine journalist turned social media strategist with 10 years of experience working with both emerging and established brands in the beauty, fashion/retail, food and celebrity categories. At EvolveMKD Joanna acts as the Director of Social + Digital, specializing in crafting social media strategies, mapping effective paid media campaigns, and focusing on analytics as a means to optimize programs—a powerful trifecta that aims to tell stories, build brands, and drive measureable results.